Hello there, and welcome to the sixth edition of Base Directory's newsletter.
Every weekday, I'll send you a concise email highlighting everything you need to know about an onchain product built on Base, including my thoughts on it and how you can get started using it.
Today's spotlight is on Moshicam, a product for posting digital polaroids called Moshis onchain.
How Moshicam Works.
Moshicam is in my experience one of the easiest onchain products to use. Why?
You don't need to already own a wallet to use it. Every account is issued a Coinbase smart wallet that's super straightforward to set up.
The product feels very intuitive to use and there are gamified aspects like a leaderboard and free mints when you invite friends.
What's even more exciting are the borders and stickers. There are a variety of interesting borders you can use to have your pictures presented as a polaroid, and stickers you can attach all over your picture.
Moshicam's flow is pretty much this:
Create an account. (wallet not needed)
Upload a picture, choose the border that best fits its vibe, and post.
Share.
You'll earn each time someone collects your photo.
Also, there's a revenue opportunity for artists with Moshicam where you earn royalties each time someone creates or collects a picture that uses a border you created.
By eliminating the requirement to already own a wallet, the team has executed very well on simplifying the onboarding process to make it accessible to a wide audience. You can also integrate your Warpcast account to see what your friends on Warpcast are posting onchain.
The colorful vibe of Moshicam makes it very fun to play around with and go back to, whether it's to check new borders or feature updates ‐ it's a product people love, and it's clear to see why.
You can keep up with updates from the Moshicam team via Warpcast or their X (fka Twitter) profile and check out the product here.
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For more context into the product, watch the conversation below with Kaito, head of product at Gallery Labs, the team behind Moshicam.
To explore other products built on Base, visit www.basedirectory.xyz.
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