037 Community, Gen Z, and data

On communities and Gen Z

So, while marketers often think that their biggest win is to “go viral,” connecting with these small, niche, and passionate communities actually has the potential to make a much deeper impact, especially over time.

In The State of Community by Riley Beans

btw go and sub the State of the People. You're not gonna regret it.

On Communities in web3

This 1-9-90 take on community is a looooong read by @ivangbi_ I came across in TPan's latest newsletter (read his short version). I'm scanning it while typing it because Dan was right: Bookmarks aren't checked. It's Sunday 21:23 (9:23pm for all US folks) and I'm typing this draft only now. Time is ticking away. Enough ramble....

The tldr is that a community consists of those super excited people who are doing the work (1%), 9% who buy into the idea and provide cash or support, and then the 90% who just want to profit from it. You need to work with all three parts in your community to succeed. This is an interesting take, given how much shit is thrown at DeFi traders.

On data

0xluc published his Farconomy dashboard. An economy describes the state of the "production and consumption of goods and services and the supply of money". For Farcaster the supply of money could be any farcaster native token. That's the easy one.

But what about the production and consumption of goods and services? Every posted moshi mint is a consumption of a farcaster native product or service. Also interaction on interface could fall into the same category as it relies on farcaster's social graph. But how to measure the production of goods and services? An economy produces goods or services like milk, burgers, paper, accounting services, hair dressing and child care. What are the equivalents on Farcaster? We could use the number of projects launched on farcaster using launchcaster, or the revenue made by farcaster native apps, number of contributors...

A completely different data piece has been shared by Chicago and written by feven. The topic here isn't reporting the state of something to it's users, but companies collecting data from users, without the user being able to intervene in a meaningful way or easily avoid data collection. Feven reports on Wall Mart implementation of electronic shelf labels. Now this isn't anything new and widespread across Europe. It can be used for dynamic pricing, automatically changing the price of products based on its quality (e.g,. old, nearly expired) or demand, But most probably will not. At least not in the near future. More shocking, or annoying, is any front-facing, speak consumer facing, sensors that recognize who I am and therefore change the price. Don't want to live in that type of world.

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