Welcome Ambassador Team! We've put together some resources to help you communicate about RBC GranFondo Whistler.

We hope these help to enhance your cycling storytelling and also share the celebrations of North America’s Largest Gran Fondo in it’s 15th edition.

15 year theme & 2024 motif

Alongside the new 2024 "Sea to Sky" theme known as Aurora, we have also commissioned a special 15 year crest for the anniversary edition.

Photo

Find some of our favourite photos from past editions - available to download in high resolution.

B-roll

Making your own content? Leverage this selection of b-roll footage from the event to help you!

Pre-formatted social images

Short on time? We've made some social content for you! Including 1080x1080 (square) and 1080x1920 (story) format with both photo and reels.

Logos

Download the official logo pack including vector graphics (black, white and blue).

Font

Find the fonts we currently use here.

Ambassadors Badge

Make it official. Feel free to download and put either one of these badges on your channels, email signature, or wherever takes your fancy!

Social Details

Here's (mostly) all the places you can find us:

Facebook / Instagram / X @rbcgranfondo

YouTube - http://www.youtube.com/c/RBCGranFondo

Hashtag: #rbcgranfondo

rbcgranfondo.com/whistler

Official video

Travel Assets

Find imagery of Vancouver and Whistler, as well as a unique Air Canada discount code for your audience.

Language, history & boilerplate

Need guidance on this year's theme, how to refer to the event or the way we present ourselves? This guide contains suggested language, tone, things to avoid and more.

Also includes a history of the event!

Discount codes for your audience

You will shortly be sent your sharable discount code by Andrew directly via email!

Please feel free to share this with those you interact with.

Media resources

Note, these Ambassador resources should not be shared with the outside world. If you're looking for assets that others can use, we have a Media Resources page on our website that should be given out instead.

What to expect next!

That's it for now! Keep an eye on our Paragraph Ambassador Zone for more updates and news about the current event year.

Thank you again for being a valuable and important member of the ambassador team! We're so glad you're part of the family.

RBC GranFondo Whistler - From Sea To Sky