Welcome Ambassador Team! We've put together some resources to help you communicate about RBC GranFondo Whistler.
We hope these help to enhance your cycling storytelling and also share the celebrations of North America’s Largest Gran Fondo in it’s 15th edition.
15 year theme & 2024 motif
Alongside the new 2024 "Sea to Sky" theme known as Aurora, we have also commissioned a special 15 year crest for the anniversary edition.
Photo
Find some of our favourite photos from past editions - available to download in high resolution.
B-roll
Making your own content? Leverage this selection of b-roll footage from the event to help you!
Pre-formatted social images
Short on time? We've made some social content for you! Including 1080x1080 (square) and 1080x1920 (story) format with both photo and reels.
Logos
Download the official logo pack including vector graphics (black, white and blue).
Font
Find the fonts we currently use here.
Ambassadors Badge
Make it official. Feel free to download and put either one of these badges on your channels, email signature, or wherever takes your fancy!
Social Details
Here's (mostly) all the places you can find us:
Facebook / Instagram / X @rbcgranfondo
YouTube - http://www.youtube.com/c/RBCGranFondo
Hashtag: #rbcgranfondo
Official video
Travel Assets
Find imagery of Vancouver and Whistler, as well as a unique Air Canada discount code for your audience.
Language, history & boilerplate
Need guidance on this year's theme, how to refer to the event or the way we present ourselves? This guide contains suggested language, tone, things to avoid and more.
Also includes a history of the event!
Discount codes for your audience
You will shortly be sent your sharable discount code by Andrew directly via email!
Please feel free to share this with those you interact with.
Media resources
Note, these Ambassador resources should not be shared with the outside world. If you're looking for assets that others can use, we have a Media Resources page on our website that should be given out instead.
What to expect next!
That's it for now! Keep an eye on our Paragraph Ambassador Zone for more updates and news about the current event year.
Thank you again for being a valuable and important member of the ambassador team! We're so glad you're part of the family.
RBC GranFondo Whistler - From Sea To Sky
