Innovators Brief #158

Onchain Summer II, plus a few community updates

This email newsletter was started in 2021 and is curated by JUMP community members. Brief #158 is the first to be published via Paragraph. Over half the Fortune 1,000 and every major advertising agency have someone subscribed to this newsletter.



Hey Jumpers!

We've got two items to cover today.

Onchain innovation is continuing to make progress at light speed. The crypto enabled experiences I thought would take 10 years are happening right now.

We've been so obsessed with these new onchain experiences that we've fallen behind on sending emails about all the cool stuff our community members are seeing and building (sorry!)

1/ We've moved our newsletter to Paragraph

We have officially moved our newsletter to Paragraph. It has a ton of web3 bells and whistles, while also being a great email platform in-and-of itself. This kind of crypto application would have absolutely blown my mind in 2020.

The Paragraph team also acquired Mirror.

You can read about the acquisition here, as well as see myself and Kairon's conversion about it in the comments. The TLDR is that Paragraph and Mirror have been pioneering onchain publishing. You can think of Mirror as the backend protocol layer, and Paragraph as the front-end application layer.

Naturally, our Innovators Brief should be using the most cutting edge applications to share our ideas, so here we are. Welcome to the Paragraph era of our Innovators Brief.

2/ Onchain Summer II is coming

This is something I think every marketer should be paying attention to. I try to make sure and call attention to things that may be easy to overlook, or may not even be on your radar. This is one of those things.

Last summer, the participants in Onchain Summer ranged from Coca-Cola, to artists, to the most bleeding edge crypto startups.

The goal of Onchain Summer is to showcase the latest and greatest of onchain use cases and experiences. Onchain is the new Online and this is one of the best ways to achieve a high ROI for your time if this is the only thing in web3 that you keep an eye on.

Onchain Summer II kicks off in June and concludes in August with a 23 day celebration that features everything from major brands, onchain music, gaming, advocacy, and art.

Here's the criteria for anyone looking to submit an onchain experience:

  • Do something that’s never been done before: Create captivating onchain experiences; the more innovative, the better.

  • Make something accessible to everyone: Whether it’s a game, social app, piece of art, or commerce flow, Onchain Summer is for everyone. Keep it low-cost and easy for anyone to use.

  • Keep it simple: Bringing a billion people onchain requires onboarding that feels like a warm welcome. Experiences should be frictionless for new users.

"The best projects built during Onchain Summer will have the opportunity to reach millions of people, with the support of Base, Coinbase, and everyone else bringing the world onchain. Coinbase will offer an Onchain Summer destination, where builders and creators can launch their work, sell merchandise, distribute prizes and much more. If you’re working on something that matches this vision, we invite you to share it with us."

You can submit your project here to participate in Onchain Summer.

There are over 600 ETH worth of rewards for builders and creators.

  • Onchain Summer Buildathon is a month-long global online hackathon through the month of June. More details will be shared in the coming weeks on how you can participate. I will be sure to include these in all emails we send through the summer.

  • Gas Credits will be available for anyone looking to sponsor transactions and offer gasless experiences. Claim 0.25 ETH by signing up for Coinbase Developer Platform (and you can apply for more here). You can also access gas credits through Safe, Alchemy, Biconomy, Syndicate, Pimlico, ZeroDev, and Stackup.

  • Builder Grants are small retroactive grants for builders with early ideas or initial prototypes. In addition to Base grants, other ecosystem partners will be rewarding builders and creators throughout Onchain Summer, including Rounds and Optimism.

Tools to help you build

One of the biggest barriers to growing onchain adoption is the complexity of the user onboarding experience. Base is collaborating with teams across the ecosystem, including Coinbase, to enable tools for Onchain Summer builders.

That's all for today!

~ Kauffman

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