In Step 2, we focused on your foundation — the internal structure of your identity or persona. Now, we move on to the facade — what people actually see when they visit your profile.

People make a decision about you in few seconds. If there’s no visual appeal in those seconds, no amount of great content will save you.

Our goal today is to clean up that facade and make sure if someone visits your page, they should say within 3 seconds:

“Okay, this is cool. I’m following.”

STEP 3. Clean Up Your Account

Every community has its own unspoken rules about what looks “cool” and what doesn’t. If you want to be seen and respected in a specific space, you have to learn and play by its visual language.

If you don’t, you can always do things your own way — but then don’t be surprised if you’re not getting the recognition or connections you hoped for.

So let’s se the difference between clean accounts with no visual noise and messy ones on Farcaster.

1. Username

It’s the first thing people see. Your handle should be clean, readable, and easy to remember.

Avoid:

• Numbers, emojis, brackets, FID, ΞΞΞ, random symbols (only if it fits into your account design and reflects your character)

• Other language words in latin letters: krutoymalchik123, devushka_iz_moskvy

• Meaningless numbers: sasha199872, lena007

• Emojis and symbols: crypto_queen✨, moon🚀man

• Weird capitalization: xXProTr4d3rXx, LoVeMePlz

• Anything that creates visual noise

What works:

• Short, simple words or stylized nicknames

• Crypto-adjacent names that aren’t too obvious

• Subtle irony or personal references

2. Profile Picture

This is your face. It should match the tone and character of your account.

Good options:

• Crypto-style art (AI, pixel art, generative pieces)

• Minimalistic, high-quality portraits

• Vintage or funny baby photo (if aligned with your persona)

Avoid:

• Cheap art — blurry AI, low-effort edits, generic crypto graphics

• Disney princesses — confusing and off-brand

• Too dark / cropped — unclear faces, half heads

• Visually noisy — glitch effects, messy collages, unreadable images

  

3. Bio

This is where people understand your vibe. It should be clear, with personality, and ideally give a hint about what you do.

What to include:

• Your role or field (crypto dev, memelord, writer, etc.)

• A hook or emotional angle

• Irony, boldness, or sincerity — whatever fits your style

• Optional: links to your work, blog, Telegram, etc.

Avoid:

• Buzzwords with no meaning — “Web3 enthusiast | decentralization lover”

• Too many emojis or symbols — they clutter and distract

• Overexplaining — your bio isn’t a resume

• Generic phrases — “building cool stuff”, “dreamer”, “just vibing”

Main rule: clean + readable.

4. Following Ratio

Yes, this really matters — one of the first things people check when they look at your profile is:

“Who are they following? And who’s following them?”

It instantly sends social signals about who you are in the space.

Avoid:

• Following more people than follow you (it signals low value or spam)

• Following random meme pages, celebrities, or inactive accounts

• Following friends out of habit — this isn’t Instagram

• FID-heavy or farming accounts

• Cluttered following lists with no clear focus

• Following too fast or too many people at once (looks desperate)

Ideal:

• 30% following / 70% followers

• In your following: respected creators, crypto voices, quality accounts

• Keep it tight — no clutter

If you’re like me — when I was just starting out, no one in crypto knew who I was — here’s the strategy I used for my account:

1. I rewrote my profile bio countless times until it looked clean and appealing even with zero followers.

2. Despite having a crypto community, I didn’t follow them because they had low-effort accounts.

That’s it for today — tomorrow we’ll talk about how to create a system for great content and stick to a consistent style. If you missed the first steps of this 7-day challenge, make sure to catch up.

Checklist to clean up your account:

1. Check your username:
   Remove all symbols, numbers, emojis. Keep it clean and brandable.

2. Update your profile picture:
   Make sure it fits your tone and is visually sharp and intentional.

3. Rewrite your bio:
   Add personality, purpose, and a hint of what you do.

4. Clean up your following list:
   Unfollow empty accounts. Focus on building a high-signal community around you.

5. Take a before/after screenshot:
   It’s a small boost of motivation and a record of your progress.

Let’s go!

STEP 1: Analyze the current state of your account https://paragraph.com/@katekornish/get-rid-of-spam-label-7-days-challenge

STEP 2. Your Identity and Purpose https://paragraph.com/@katekornish/step-2-identity-and-purpose