Experience the Future of Shopping: Direct-To-Avatar Sales—let your avatar do the heavy lifting, in the Metaverse
by Maxximillian.eth
Direct-To-Avatar sales are the next level immersive digital fashion experience for avatar customization, phygital fashions, and beyond.
We can visit an airport in the metaverse and meet up with friends in public shared metaverse places. It only makes sense that we’ll be shopping for our avatar fashions in the metaverse too, preferably with our friends.
Customized avatars can also help us feel more connected to the virtual world and to other metaverse denizens. When people feel that their avatar accurately represents them, they may be more likely to engage with the virtual environment and to form relationships with other people they connect with.
Avatar customization in the metaverse matters because how we dress can influence the way others are inspired to interact with us.
The colors and patterns that we wear can have a significant impact on how other people perceive and interact with us. Different colors and patterns can evoke different emotions and associations in the people who see them. For example, wearing darker colors may give off a more serious or formal vibe, while wearing brighter colors may help others to understand we are in an approachable or friendly mood. The ability to choose clothing for our avatars that reflect our current mood and our unique persona is that exterior layer of self-expression that we share with the world as valuable information from which someone may identify to connect with personally.
https://twitter.com/maxximillian/status/1597748025459286017?s=20&t=j9Qpc2q_KtaFNMPzb5zFOw
In addition, personalized avatars can be a powerful marketing tool for businesses. By creating avatars that reflect the values and interests of their target audience, businesses can build brand loyalty and create a more engaging and immersive customer experience.
Personalization and customized avatars allow users to express themselves and create a unique identity, build connections with other users and the virtual environment, and create a more engaging and immersive experience for businesses and their customers.
It only takes one visit to the metaverse to understand the power of personalization in the digital world. And right now, our metaverses are nowhere near capacity. As more denizens make their homes in the metaverse, avatar customization (including not only clothes but also customizing your avatar’s style of skin and body type, and hair) will become an even more important feature in digital fashion assets to make you recognizable, allowing for more personal-feeling interactions between people—especially people who actually know you. In a metaverse world where default bodies look mostly the same, stand-out fashion matters.
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STR33TWEAR Digital Fashion Event, January 21st, 2022