Before I lose you, this is a post about the working title for future newsletters so take a:

Hola!

I’ve been thinking of a proper name for my newsletter. And I’ve been thinking for the whole of 5 minutes in the shower.

I found the one.

Before that though, I was in today’s Modern Market space —where you can pretty much always find me between 12pm - 1pm GMT daily— hosted by Bcheque and Legendary.

While spending time in today’s super exciting space about the whole DeGods DeBacle (this is definitely a banger), I realized I was genuinely proud of them hosting a show that Frank DeGods himself showed up to.

It shouldn’t have been surprising given that Legendary is the “OG NFT collector and Airdrop extraordinaire” according to BCheque. I admit now, I have no clue what “Airdrop extraordinaire” means as I’ve never seen a single Airdrop thread from Legendary.

Back to my point though, I felt proud of them though being the smallest content guy out of all the regular guests of the show. But why?

COMMs have always been something Legendary stands out for. During the Ether…Escapade (I know, the magic is gone), legendary offered to become the project’s COMMs person. He was ignored but he offered.

I realized following today’s show that this was their thing. Not threads, Not spaces, Not research even though those were all parts of it.

It reflected in the daily spaces show, it reflected in pre & post show communication, it reflected in he and BCheque turning a regular group of speakers into a small community, it reflected in them paying attention to their regular listeners.

I’ve spoken with both hosts quite a bit and that has made me gradually feel like a part of the Modern Market. The highlight for me being a sucker for gestures —albeit accidental— was BCheque thanking me for contributing to yesterday’s show on the outro except I wasn’t even on the show.

Modern Market to me represents the peak of COMMs.

COMMs (Communication and Communication strategies) represent a pivotal part of ANY Web3 business model. The speculative + usually decentralized and community driven nature of this space creates blurred lines between customer, users, potential partners in building.

This newsletter will be focused on bringing you the latest DeBacles (Ouuu foreshadowing so good, yum yum yum) in the space and reveal the COMMs perspective.

Or at least that’s what you should expect when you see the title start with “OMG I’m COMMing”.

This is not your regular Newsletter, but I’m sure you know that already. I’ll be sure NOT to send anything that’s not with “OMG I’m COMMing” to your mail (even though I may need to use paragraph for love letters to Ameerah as well).

That’s it for today’s intro into what I hope will be an enjoyable journey full of insights into COMMs for your project or business.

And if you don’t enjoy it, call me out on X or report me to my ex, I care about both things VERY much 🙄

Just kidding, Buenos Noches.

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This Newsletter is brought to you by Kuusho (no sponsors yet but I’ll be adding this nonetheless as I believe in the value I’m about to bring to you)