Creator Tech Weekly: September 23rd 2024

Shelf is a new social app that lets users showcase the media they consume—like movies, books, and music—through a personalized digital storefront. It's a platform where creators can connect based on shared interests in media, offering deeper insights into someone's personality beyond typical social content. Users can link accounts from services like Spotify, Netflix, and Goodreads, and customize their Shelf experience. The app aims to shift social interactions from selfies to sharing meaningful content and media habits. Shelf is gaining traction, with monthly growth and $7M in funding.

Crypto Wallets Do More Than You Might Think

By 2030, crypto wallets will evolve into comprehensive "digital filing cabinets," holding not just cryptocurrency but also medical records, education credentials, and more, according to Reown CEO Jess Houlgrave. She predicts that wallets will become a collection of interconnected accounts, offering greater security and customization. Users will control how their wallets interact with other domains, addressing security concerns while enabling more functions. As cybercrime grows in complexity, security will remain a key issue, but wallets will become more integral to managing personal data in a secure, flexible way.

Deepening the Movie Experience with MoviePass

MoviePass is teaming up with the Sui blockchain to let users pay for subscriptions using USDC and access deeper, fan-driven experiences like investing in films and earning digital collectibles. This partnership is designed to give creators and fans more interactive and rewarding ways to engage with cinema, using Web3 technology to enable on-chain rewards and fan staking. For creators, this opens new opportunities to monetize content, engage audiences, and build stronger connections through blockchain-powered tools that blend digital and real-world value.

What is Driving Web3 Adoption?

A recent survey by Elympics highlights key factors driving Web3 gaming adoption. Social platforms like Telegram and "compete-to-earn" models are central to its appeal, with 42% of players motivated by the chance to earn money. Accessibility is critical, as over half of gamers play via social platforms, but barriers like complex crypto wallets and the quality of games still hinder wider adoption. For creators, this signals a growing opportunity in Web3 gaming, especially by focusing on easy onboarding, competitive gameplay, and integrating social platforms to engage and monetize audiences.

OnChain Anime is Coming!

Azuki has launched the testnet for Anime.com, offering users a platform to mint anime-themed NFTs like digital stickers for free, without requiring crypto transactions. This is part of Azuki’s push to integrate blockchain with anime content. The platform will evolve over time, potentially incorporating existing Azuki digital assets and Animecoin. Users can join the waitlist, mint limited-edition stickers, and explore this new space. Azuki has also hired former Hollywood professionals to guide its digital entertainment projects, signaling its commitment to expanding into the anime and blockchain space.