Good Morning, ZAO Community!

Today is Ashishvangh Roj, a day that holds special significance in Zoroastrian culture. This day celebrates both earthly and spiritual rewards—a concept deeply intertwined with the values of righteousness and wisdom. It comes from Zaal's Zoroastrian culture, reflecting the ethos of balancing tradition with forward-thinking innovation.

The name Ashishvangh stems from Ashi Vanghui, symbolizing the generation of wealth when done with honesty and integrity. In Zoroastrian ethos, wealth isn't solely about material gain. It's about using those gains to give back charitably, a principle beautifully captured in the third line of the sacred Yatha Ahu Vairyo prayer. On a spiritual level, this day encourages us to align with our innate wisdom to recognize the deeper rewards of walking a righteous path.

A Rare Perspective: Did you know there are fewer than 150,000 Zoroastrians worldwide? This ancient faith continues to inspire those who follow it, including our own founder, Zaal. In fact, Zaal's introduction to Web3 was through the first Zoroastrian NFT project: Love Story Unicorns. From tradition to innovation, this connection embodies the balance of holding onto roots while embracing the future.

Reflection for Today As we celebrate Ashishvangh Roj, let’s take a moment to reflect: What does honest wealth and spiritual fulfillment mean to you?

Whether it's through building community, creating art, or supporting meaningful causes, the path of righteousness always offers the richest rewards.

Call to Action We’d love to hear your thoughts. Join the conversation and share what honest wealth and spiritual fulfillment mean to you. Together, we’ll continue to align our journey with purpose and impact.

Here’s to a day of inspiration and meaningful reflection.

BetterCallZaal from the ZAO Team