When you ask people how to best build your personal brand, they'll recommend consistency, finding one's niche, becoming if not an opinion, at least a thought-leader. When you ask people what you should learn, it's usually related to paving the way for your future career aspirations or, at least, something that seems immediately useful. I too fell into these traps at first. I am sure it works for some, but it didn't for me. When I started working in crypto, all I wrote were introductions to ne...