Startup within a Big Company
The ultimate unfair advantage: startup speed and innovation + corporate resources and distribution.
Virtually no “startup within a big company” works, but when it does, it’s like capturing lightning in a bottle.
Coinbase’s Base L2
Coinbase’s Base is a prime example of this – Brian Armstrong created an incredible culture that allowed Jesse to build a scrappy startup within the walls of a $60B public company.
The result? A cutting-edge blockchain product with $6B TVL, 500K DAU, and expands Coinbase’s reach globally.
The Startup Curve
But Base’s journey wasn’t a straight line, it was a relentless march through failure and iteration, the startup way.
Excited to see them keep building!
Collect this post as an NFT.
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1/ The ultimate unfair advantage: startup speed and innovation + corporate resources and distribution Virtually no “startup within a big company” works, but when it does, it’s like capturing lightning in a bottle @coinbase’s @base is a prime example of this
2/ @barmstrong created an incredible culture that allowed @jessepollak to build a scrappy startup within the walls of a $60B public company The result? A cutting-edge blockchain product with $6B TVL, 500K DAU, and expands Coinbase’s reach globally
3/ But Base’s journey wasn’t a straight line, it was a relentless march through failure and iteration, the startup way Excited to see them keep building!
4/ Read, subscribe, and collect on @base for free https://paragraph.xyz/@cryptso/unfair-advantage