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Enjoy Weekly #12

As expressed in last week's issue, I’m a big fan of Zora’s protocol update. This sentiment is not universal...

No question mark? Ouch. I believe automated, liquid secondary markets with creator earnings are a game changer, but I'm also paid to dig deep and realize that there's a lot going on here. It's not obvious that the new protocol is good news.

The crux of the pushback seems to be thirty-cent mints. At face value, the number seems pathetic. Insulting even. But it enables accessible token markets without upper limits. In a world where most question the value of digital assets, a nearly-free entry point makes sense. I can mint one edition, providing a boost to a token's distribution, or a thousand editions, ensuring significant control over a token's market. Allowing a spectrum of patronage is dope.

We could discuss the effectiveness of Zora's communications, but the reality is that creators (and collectors) need to see and experience the value first-hand. And maybe they won’t. Maybe the upgrade is destined to be a failed experiment. It will take time to tell.

I’m willing to sacrifice my skin and participate in the experiment by minting a body of work on the new protocol. I’ll collect a bunch of editions of each token to provide liquidity and stability post-mint and evaluate after a couple of months. My hypothesis is that an always-on market will allow me to grow and capture value more effectively than before.  

Team Enjoy is also bought in. I’ll share more about our roadmap soon, but the below graphic from Zora kinda covers it: it’s our directive to facilitate enjoyment. We’ll create tools, incentives, and reputation around curation. $Enjoy is the unit of energy that will power these systems. Discovery remains a very real problem, and we believe $Enjoy is uniquely positioned to help solve it.

We’re almost ready to start testing these theories. A significant update to enjoy.tech is imminent. Follow /enjoy-updates on FC or our X account and turn on post notifications to ensure enjoyment.

I sympathize, but also feel that price discovery for onchain media was nearly impossible in previous metas.

chaim has covered Zora's protocol upgrade closely. This thread includes a helpful explainer and links to additional thoughts.

Funghi has been on fire recently tbh.


Same.

December already eh?

Wish I could walk around in here.

!!!Airdrop 2 Season 3 earning window is open through Aug 26!!!

Until next week!!!

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