Web3 brands with onchain products need onchain users in order to survive and thrive. While mainstream adoption is our ultimate goal, the steps to getting there are more precise and the target audience more narrow.
Currently, the types of users that will help onchain brands grow most effectively are crypto literate, curious, early adopters who are open to experimenting with new tools, features, and ideas, and the best way to reach these users is by embedding into active and engaged communities like Rehash where these users reside.
What is Rehash?
Rehash: A Web3 Podcast is the first community-owned, fully onchain podcast where all podcast episodes are minted onchain, and guests are nominated and voted on by our community of holders.
Since April 2022, Rehash has published 107 episodes and grown its onchain community to 4,000 collectors (as of June 2024). As you can see from the chart below, Rehash grew its onchain community at a steadily increasing pace over the first couple of years and has seen exponential growth in the most recent season.
According to data from Bello, Rehash wallet holders have an average wallet age of 1.83 years and an average net worth of $9,366 per wallet, which suggests a relatively mature and educated crypto base.
Additionally, Rehash holders have shown their willingness to explore new web3 apps, such as web3 social apps, Lens and Farcaster, with 58% of Rehash holders using Lens and 79% of Rehash holders using Farcaster. On Farcaster, the top 10 Rehash holders with the largest following have a combined 2.24 million followers, and on Lens that number is 157,000.
Why Sponsor Rehash?
If you’re looking to expose your product or app to more crypto literate, curious, early adopters, you’ll find your target customers within the Rehash community and broader listenership.
Unlike with most podcasts, a partnership with Rehash means much more than simply sending us an ad to run on our podcast; we custom write the ad for you, run your ad, grant you full governance rights over the podcast, and offer a number of additional partnership opportunities to further promote your product and show our support of your project in more meaningful ways.
Our newly updated credit system makes your sponsorship experience more affordable and flexible. Each sponsorship credit gives you a 30 second ad slot in one episode of your choice. We custom write your ad for you, test out your product, and offer discounts for packages of 10 credits or more.
Each season runs for three months and corresponds with the calendar quarter. Season 9 will run during Q3 2024 with new episodes airing every Thursday.
Learn more about sponsoring at rehashweb3.xyz/sponsor or email rehashweb3@gmail.com.
