three L2 bridges no lunch

something that has made a huge difference in my life was replacing meditation and stretching with 75 minutes of uninterrupted time first thing in the morning bridging to the 35th L2 to chase that sweet, elusive native yield and replacing all water with celsius. once you raise your vibration you will realize that this is a freeway to enlightenment. in the writing world we call this immersion journalism.

anyway, enjoy a week in consumer crypto below.

xx c

ArtRun, a new platform on Zora and Base for trading artcoins, launched and it may give the Zora protocol the interface it needed to attract enough degenerate activity to kick off a fun speculative arena. The SEC continues its aggressive approach toward the crypto industry, issuing a Wells Notice to Crypto.com and filing a lawsuit against Cumberland for allegedly operating as an unlicensed securities broker-dealer. In response, Crypto.com countersued, while Cumberland accused the SEC of bad faith, stating its broker-dealer registration was limited to BTC and ETH trades. ZachXBT published memecoin investor Murad Mahmudov's 11 secret wallets, stating that this transparency was necessary to protect his followers from potential dumps. However, critics argued that the exposure put Mahmudov at unnecessary risk. Token issuers are migrating memecoins from Eth to Solana as the popularity of the Moonshot trading app grows. Praxis, the network state startup, announced a new $525m raise to “Finance a New City.”

Kamigotchi is set to transition from its first testnet, which saw 1.4M txs and 4,452 Kamis minted, to Testnet 2 on Initia's Interwoven Stack with Celestia integration. Their upcoming mainnet L2, Yominet, will be powered by the $ONYX token, offering a fully onchain game experience. Chipped made it onto THE insider site for designer brands, Gilt. Enjoy rolled out a freshly upgraded site. You can now embed a YouTube video on Pods. Unlonely revealed their first big move after announcing a move from base to solana, an interactive horror reality show called "the FUD" premiering Oct 30th where viewers are in control of the stream. if you're NYC based, they're looking for 1 more contestant to win the $15k prize pool... Future Of just launched with the goal of recapturing the fun, whimsy, and optimism of the early internet era. They're platforming Tech-Forward designers and rewarding early supporters, starting with Drop 1: GPU Purse.

Seed Club Acquires Build by Backdrop

Seed Club just acquired Build from Backdrop, and we’re pretty excited about it. If you don’t know, Build is an incredible program designed for crypto and AI builders working at the frontier of the internet. Build’s cohort-based, grant-incentivized model has proven to be an effective forcing function for bringing people together to ship. Beyond that, they’ve built a feedback, networking, and grants system all wrapped up in a program that people love.

And it fits perfectly with what we’re trying to do at Seed Club.

Build has demonstrated incredible convening power: In just a year, and over the course of six programs, over 10,000 builders from 90 countries have shown up to ship over 1,000 projects. And those projects have gone on to receive millions in grants, credits, and venture funding.

Now, as part of the Seed Club Network, Build will help us achieve our core mission: accelerating the development of an internet we want. Effective support systems for builders is a prerequisite for bringing that future forward.

We’ll have more updates on our plans for Build soon. You’ll hear about them first in our Seed Club Curated Telegram group, so join now.

Joey DeBruin

@joey_debruin

Now that the dust has settled on the news, I wrote down a few reflections on selling Build.

Including how most people had no idea we ran a monthly hackathon/accelerator with thousands of builders almost entirely automated via AI, with one employee half time per week.

Product Spotlight: Kizzy

The potential of memecoin launchpads and prediction markets is well-established through successes like Polymarket and Pump.fun, but it's surprising how few projects are exploring vertical-specific, social applications. For example, sports fans could use memecoins to compete for the highest market cap team coins, with fees funding tailgates or viewing parties, transforming memecoins from speculative assets into cultural, community-driven tools.

On last week's Internet Explorrs, TH from Kizzy shared insights about the journey and vision for Kizzy, a new social media betting platform built on Monad. While Kizzy is just launching, the concept has been in development for over a year. Initially focused on a B2B social media infrastructure project called Interlace, TH and his team shifted to consumer-focused applications, inspired by the popularity of social media financialization like Friendtech.

Kizzy

@kizzymobile

Launching on @monad_xyz

Kizzy

@kizzymobile

Decision time.

Kizzy aims to create a social media betting platform, akin to DraftKings for influencers and creators. The idea is to allow users to bet on the performance of social media metrics, like likes, views, and followers, similar to how people bet on sports. This approach taps into the infinite, always-on nature of social media, creating an ongoing engagement opportunity far more consistent than traditional prediction markets.

The decision to build on Monad was strategic. TH emphasizes Monad’s strong community and the ease of testing on its testnet, allowing Kizzy to scale quickly with real-world feedback. By leveraging Monad's infrastructure and enthusiastic user base, Kizzy hopes to establish itself as a leading app in the social betting space. Watch the interview for more on the importance of testnets in launching new apps, the unique opportunity of being an early player in a new ecosystem like Monad, and how Kizzy plans to continuously evolve and expand its platform.

Uniswap launches Unichain

Uniswap Labs introduced Unichain, a new Layer 2 built with the OP Stack, focused on lowering transaction costs, speeding up block times, and addressing DeFi liquidity fragmentation. When the chain launches, UNI will be used to validate the network, with stakers earning revenue in return. UNI staked validators are rewarded per stake-weighted token value meaning UNI is moving from a governance tokens to a fee accrual token. There will be a limited number of validators with those with highest UNI stake-weight validating the network and earning fees. Unichain aims to enhance cross-chain interoperability and give Uniswap a stronger position in DeFi by rewarding token holders and improving UX.

Hayden Adams 🦄

@haydenzadams

Excited to announce @unichain

This is a labor of love based on 6 years of designing and building in the DeFi space

We think what we're building will be the best home for DeFi

Unichain is built on top of the Superchain - with a few new additions that we're bringing to the…

Uniswap Labs 🦄

@Uniswap

Introducing @unichain — a new L2 designed for DeFi

Fast blocks (250ms), cross-chain interoperability, and a decentralized validator network

Built to be the home for liquidity across chains

While some might dismiss it as just another L2, Unichain stands out because it’s built for a clear product-market fit with functionality tailored to Uniswap’s ecosystem, which could benefit the broader space. This move helps Uniswap expand its brand, capture more value in the ecosystem, and better reward its community. All of this solidifies the fat app thesis—where apps launch their own chains to gain better economics and full control over blockspace. As a key player in DeFi, Uniswap will now, with its own chain, be able to capture fees from high-value transactions beyond just swaps and DEX activity.

niko

@nikokampouris

pmf -> L2 good

L2 -> pmf bad

Surprisingly, Uniswap took longer to launch this, allowing Base to solidify its network effects and Velodrome to gain a strong position in the L2 DEX market. Whether the delay was due to technical challenges or the slow pace of a large company, Uniswap’s late entry into the L2 space puts them in direct competition with Base, especially since Base benefits from Velodrome’s success, creating potential friction within the "Superchain Alliance." Regardless, its a major step forward in token value accrual and verticalization. It’ll be interesting to see how the internalization of MEV and competition with Ethereum mainnet plays out.

Mason Nystrom

@masonnystrom

Some thoughts on Unichain and why I think it's a significant moment:

- A new story for token value accrual: According to the whitepaper, UNI staked validators are rewarded per stake-weighted token value meaning UNI is moving from a governance tokens to a fee accrual token. There…

Michael Nadeau

@JustDeauIt

. @Uniswap generated nearly $1.3b of trading and settlement fees across 5 primary chains over the last year.

The protocol and token holders captured $0 of that value.

[100% went to Liquidity Providers, Ethereum Validators, MEV bots, and the L2 sequencers]

But with the launch…

Catch up with more consumer crypto updates by watching last week's episode:

Live & online Fridays at 10am PT / 1pm ET.

internet explorers every friday, live n online.

Cheryl Douglass

@cherdougie

was so worried i was going to wake up today and there wouldnt be a new L2

thank god

david phelps

@divine_economy

The Fat App Thesis (a mini-essay):

The damage from the “Fat Protocol Thesis” on this space has been immense and set us back years.

The thing is—I actually love the Fat Protocol Thesis, and if you haven’t read it, you should. I’ll include a link below.

The simple version of…

tweet davidson 🍞

@andykreed

your honor that’s out of scope

Buck

@BuckOnTwidder

Wow yeah that’s a terrible idea

I’d love to participate in the seed round

Hunter Isaacson

@hunterjisaacson

Building a viral share loop is the most important growth feature that many products struggle to get right.

My apps generated over 250 million downloads organically through viral share loops alone.

Some things to consider when building

Matti

@mattigags

Memecoins are fun, but CultureFi can be more than that

In the following paragraphs I’m outlining the critique of memecoin narratives and trying to describe a more value creating and positive-sum future of memecoins and CultureFi.

Memecoins are fun. The narratives around them…

Josh Cornelius

@joshcrnls

the consumer crypto stack...

- a branded killer front-end / product
- a protocol allowing anyone to build on top and extend the project's capabilities
- a memetic token capturing the social and cultural value of the mission
- a mechanism creating a growing value floor for the…