The Zora Method

a guide for posting onchain

Creators are the life of social networks. While driving the most value, creators earn nearly nothing from platforms like Instagram, Youtube, TikTok, etc. The Zora Method is a simple strategy for creators to get paid for the existing, free, content they share online. Any existing strategy can be expanded, in just a few minutes, to monetize free content on Zora.

cross-post the same content on multiple platforms to maximize visibility

Post the same content on multiple platforms. Gary Vaynerchuk recommends cross-posting for maximum distribution. Post the full content on YouTube. Post the snippets on TikTok. Post single frames on Instagram. Zora is one more platform to cross-post with the highest & fastest payment for valuable content.

Post onchain first. Posting onchain creates a publicly visible chain of ownership for the content creator's post across social channels. Post on Zora, then, when posting on YouTube, Instagram, TikTok, etc, include the link to your Zora post in the description. Posting onchain first allows the attention you're already getting, uncompensated, to be monetized directly, instantly & without middlemen. Mr. Miggles by Coinbase is a good example to learn more about the value in posting onchain first.

Posting on instagram only pays Instagram. Posting on zora earns creators 57%+ of the revenue from the content.

Free to consume, valuable to own. Free content, posted on Zora, earns creators-$1.55 each time the content is liked or a comment is left. On Youtube, TikTok & Instagram content creators are paid nearly zero while those platforms earn record profits. Curators are incentivized with $0.39 to help distribute your content. By posting your free content onchain, creators are finally rewarded, financially, for the attention they garner across social networks.

Loading...
highlight
Collect this post to permanently own it.
sweetman logo
Subscribe to sweetman and never miss a post.
#zora#onchain#youtube#tiktok#instagram