ETHDenver is the largest and longest-running Ethereum event in the world, with over 25,000 attendees expected in Denver this year.

This also means that as members of the broader Ethereum community, participants have the responsibility to walk-the-walk and actually use web3-native tools and solutions. Otherwise, what’s the point?

There are going to be hundreds of side events at ETHDenver, and all of them need tickets. In years past, using a “default” ticketing approach like Luma or Eventbrite was what most organizers did.

To meet the needs of web3-native events organizers, Unlock Labs has released EVENTS v3.

EVENTS v3 is designed to assist web3-native event organizers in connecting with their attendees onchain while leveraging familiar experiences to organize, promote, and monetize their events.

EVENTS v3 is purpose-built to serve onchain-native event planners, DAOs, and membership-based communities. It’s built for those in the space, those who want onchain models to succeed, and who want to make it succeed at scale.

It’s built for people who know they themselves need to be using onchain solutions to make an onchain world happen.

With EVENTS v3, you can build a community around your event by offering onchain ticketing, a capability that grants membership experiences to your attendees. Since the tickets are completely onchain, they are — at their core — memberships that event organizers can also use to provide attendees with special perks, such as VIP access, priority entry, exclusive Farcaster or Discord channels, and a nearly-infinite set of other benefits, privileges, or access perks.

Ticketing events onchain aligns with the culture of innovation that ETHDenver represents, allowing attendees to be at the forefront of the latest advancements in the industry.

What you can do with EVENTS v3

The key features that you need for ticketing are all there:

• Onchain event ticketing

• Landing pages

• Event registration and approval

• Email ticket distribution and announcements

• Attendee management

• Support for IRL or virtual events

• Support for free or paid registration

• Credit card integration

You can see a full list of features at https://events.unlock-protocol.com.

What’s new in EVENTS v3

EVENTS by Unlock Labs v3 includes new features including landing pages, as well as an entirely new tool for event organizers to screen and approve event attendees, walletless email ticketing and a number of other improvements.

Landing pages

With EVENTS v3, event organizers can quickly spin up branded landing pages for event tickets and registration. These landing pages provide a seamless and familiar user experience, allowing attendees to easily access information about the event and register for tickets.

By leveraging EVENTS v3, organizers can create a professional and engaging online presence for their events in minutes, enhancing the overall attendee experience.

RSVPs and attendee approvals

EVENTS v3 introduces RSVPs and attendee approvals, providing event organizers with a seamless solution for managing event registrations. With this feature, organizers can easily screen and approve attendees, ensuring that only the desired audience can attend the event.

By streamlining the approval process, EVENTS v3 enables organizers to maintain better control over event attendance and create a more exclusive and personalized experience for their attendees.

Walletless email ticketing

Event organizers transitioning to EVENTS v3 can deliver tickets via email, or they can mint directly on the platform.

Familiar Web2-style functionality includes access to attendee email addresses, aiding organizers in maintaining engagement with their audience.

Other features

The web3 features of EVENTS v3 also include gasless NFT minting across chains like Base, Optimism, Arbitrum, and Polygon.

EVENTS v3, of course, enables native web3 integration. For example, EVENTS v3 integrates with web3 social networks like Farcaster.xyz, enabling discussions on these platforms to be seamlessly enabled for event registrants.

Bring your events onchain

Those in the space, those who want onchain models to succeed — and especially those who want to make them succeed at scale — know they need to be using the technology itself to make it happen.

Ticketing events onchain aligns with the culture of innovation that ETHDenver represents, allowing attendees to be at the forefront of the latest advancements in the industry.

Bringing ticketing for events like ETHDenver onchain helps to continue the momentum of bringing more capabilities onchain and is another step toward more decentralized online experiences.

Decentralized ticketing based on the concept of membership also opens up possibilities for innovative features, such as integrating loyalty points, programs, or special access rights into the ticket itself. This can enhance attendee engagement and offer a more personalized event experience.

To experience EVENTS v3 from Unlock Labs, head to https://events.unlock-protocol.com

Learn more

Want to see a demonstration of EVENTS in action? Check out our recent webinar.